We are thrilled to announce the launch of our new brand identity and logo, in partnership with MJ Baker; leading providers of premium foodservice solutions in the Southwest.
This significant milestone represents the two company’s commitment to innovation, quality, and customer satisfaction in the rapidly evolving foodservice industry. The rebranding initiative aligns with our strategic vision to enhance market presence and deliver exceptional value to our customers.
The new logo has a clean and modern design and features a simple outline of the Southwest UK. This displays bold and familiar colours of Westcountry Foods but with sleek new fonts. The logo symbolizes the company’s dedication to freshness, creativity, and excellence in the services we provide.
This refreshed visual identity is now prominently displayed at our newly opened 80,000 sq ft depot near Kingsteignton, where we come together under one roof. This new site has been built under the strict BREEAM sustainable building certification process.
“Our new brand identity reflects our growth and the evolution of our company,” said Chris Young LLB – Divisional Operations Director at Kitwave Group PLC “We are excited to introduce a look that matches our innovative spirit and dedication to quality.
This rebrand marks a new chapter for us as we continue to expand our offerings and strengthen our relationships with suppliers and customers. We look forward to this new era and the opportunities it brings.”
March Produce Update
February 3, 2025
March has arrived. Our seasonal guide highlights expected produce sourced from Cornwall, the South West,
